History of BPOM

Task : History of BPOM

Subject : Introduction to PR

Lecture : Ms. Miranda Sagala


Technology advancement has brought a fast significant changes on the pharmaceutical,

Indonesian traditional medicine, food, cosmetic, and medical device industries.

Those industries are able to produce a large-scale of products in wide range

The product consumption tends to be increased in line with the change of community

life style, including their consumptive behavior. Meanwhile the community capacity

is not yet appropriate to do selection and use the products in rational and safe

way. In the other hand, aggressive promotion is affecting consumers more overuse and

not rational.


Indonesia should have an effective and efficient Drug and Food Control System (DFCS)

with capability to detect, prevent and control such products in order to protect the

consumers security and health in the country and overseas. Therefore, National

Agency of Drug and Food Control (NA-DFC) is established with a national and

international networking, authority to conduct law enforcement and highly credible

professionalism. The National Agency of Drug and Food Control (NA-DFC) is a non

departmental government institution based on Presidential Decree No. 166 in the year

2000 which is responsible directly to the President for its operation and build

policy coordination with the Minister of Health and Social Welfare.


BPOM Activities:

• Legislation, regulation and standardization;

• Licensing and certification of pharmaceutical industries based on Good

Manufacturing Practices;

• Pre-market evaluation of products;

• Post-marketing vigilance including product sampling and laboratory testing,

inspection of production and distribution facilities, investigation and

enforcement

• Pre-audit and post-audit of product advertisement and promotion;

• Research on drug and food policies implementation;

• Public communication, information and education including public warning.


Strength

- Starting to fix their image

- The one & only guider and gatekeeper for society to know the products

- Non departmental government institution but with fully support from president and

minister of health


Weakness

- Limited and unprofessional human resources and facilities

- Not fully transparant with all their system to society

- Careless.They passed a lot of foods that was unsafe to consumed to the market

- Less information and education to the public


Opportunity

- Make public service advertisement

- Training all the employees and re-new the facilities Threats

- The bad opinion from the public

- Overload products from China that makes it hard to filter it one by one

- it’s hard to educate people that don’t want to be.


What we can do to improve the reputation?

Increase the quality of human resources by training.Try to be more communicative and

transparant to society.Make survey to know what exactly people opinion,hoped,and

thought for BPOM to get better in future.We are going to communicate these new

strategies to the target public by public service advertisement through television

and printed media